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The challenge of building UX processes and pipelines is very close to my heart.
I've been in the gaming industry for the last 15 years and
– believe me or not – every company that I've worked in,
whether it's been a small startup or a big MNC,
I've always been tasked with this formidable challenge
of how to build highly effective UX teams and departments
which can deliver great results for our clients.
Whether you are a senior designer or
a lead UX designer or a director or a manager,
you need to pay special attention to this topic.
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In my masterclass, I'm going to talk about two case studies,
how to build a company-wide mentality of being user-first;
how to go about defining your
org and department's aspirational goals;
and also how to set up a full-stack versus lean UX pipeline
and the use cases in which you can use them.
This is Om Tandon.
Join me in my IxDF Master Class
on Games UX: Process and Pipeline Deep Dive.